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Return to Real: What SXSW 2026 Kept Telling Us
Heading to back to SXSW this year, I went armed with an official badge, a Google Sheet event tracker, a playlist (obviously)— and my wing woman (and sister) Holland Saltsman of The Novel Neighbor. For those of you who've been following along, Holland, among many other things, is the person who makes movies, books and generally everything significantly more fun when she’s around.
5 Marketing Shifts for 2026: What's Actually Working
The start of a new year always brings a mix of energy and pressure.
Many of us are sitting down right now to think about our marketing, communications, and content plans for 2026 — what to start, what to keep, what to change, and maybe even what to finally let go of. And if we're being honest, that planning process can feel even heavier than it used to.
There are more tools. More platforms. More advice. And now, more AI — promising speed, efficiency, and scale, while adding another layer of decisions and noise.
How to Use AI Intentionally (Without Losing Your Voice - Or Getting Lost)
As I’ve been working with AI this year, here’s where I’m landing (for now): AI isn’t the enemy — it’s a thoughtful partner. Discover how to use AI intentionally for productivity, creativity, and amplifying your expertise.
The Power of Podcasting: Your Guide to Amplifying Your Message
If you have been curious about how podcasting might serve you and your business – you are not too late as the podcasting game is still on the rise. And if you’re not leveraging this medium to amplify your voice and connect with your audience, you’re likely missing valuable opportunities.
How to Navigate a Smooth Transition for Your Team
Whether you are on-boarding or off-boarding a team member or a client, a smooth transition is always the goal. While there are likely to be a few hiccups or bumps, there are several things you can do to make the process as successful as possible.
What’s Your Planning Style?
Are you like me and the idea of resolutions makes you a bit queasy – especially talking or thinking about them before January? Join the club – and celebrate that January is just a month like any other. If and when you are ready to make some plans for your new year, then take a look at some of my favorite resources and experts below.